Já estive dos dois lados da mensagem.
Comecei na loja: a vender, a liderar equipas e a acompanhar clientes VIP. Depois passei a formar as equipas que atendem os clientes e a trabalhar com a direcção na definição do que as organizações comunicam. Hoje junto os dois lados no meu trabalho em formação, facilitação, comunicação e marca, para empresas e organizações internacionais.
Organizations I've worked with and for











Measure. Train. Measure again.


For Unitel, I joined a team of senior consultants, later as project manager, assessing every store in the country through mystery shopping, designing and delivering training from what we found, then measuring the change. Later, reporting to UCALL's CEO, I led customer insight work for Unitel and TAAG and designed learning experiences for contact center teams and leaders.
SDO Consulting & UCALL· Learning & Development Consultant / Project Manager
Every Unitel store, 18 provinces · 25–30% improvement in mystery shopping scores · 350+ contact center assistants at Uxperience
At LIS, I built the function behind the message.


I built LIS's communications function from scratch, connecting brand, digital content and family engagement to admissions. For a school, families are the customers, so the work was making sure what we promised was what they experienced. When COVID hit, I led crisis communication and worked with leadership on enrollment recovery.
Luanda International School · Communications Officer & Head of Department
Communications department built from zero · six-figure annual budget
At JUMP! the message became participation.


JUMP! Foundation is a social enterprise based in Thailand and Canada, running programs for international schools around the world. I led marketing, communications and business development, working with distributed teams to turn schools' interest into participation.
JUMP! Foundation · Marketing & Communications Director
One program launch: 150+ participants and US$50,000+ in three months
Today, I work on the message.
And in the room.


EU Youth Sounding Board Zambia
Facilitator and advisor: workshops, member coaching, reporting and communications for key events. 90% rated the first program 5/5.
QV Studio · Independent practice




Global Issues Service Summit 2026
Communications strategy and student storytelling for a summit of 231 students from 13 countries.
RISE Angola
Training for corporate trainers and marketing teams, from using AI in training to storytelling for digital marketing.
In the room, I design and facilitate learning. On the message, I lead communications projects for international organizations, schools and businesses.
”Gonçalo stands out for his ability to read the context of a company and bring creative, differentiated solutions that help grow or strengthen the business… I recommend him for his seniority and for the way he challenges the status quo inside organizations.”
- Marco Neves, Head of Technical Support, NOC & Data Center, Convexa - Angola
What do you need someone to take on?
A learning program or workshop that changes how your people lead, serve, sell or communicate. A communications or brand project. Or a role in your team. Tell me what you're working on, and let's see where I can contribute.